ATW Tire Program Military & First Responders Tire Discount
An Exclusive $80 Instant Discount For Active & Retired Military & First Responders To use toward the purchase and installation of four (4) qualifying tires. Our way of saying “Thank you for your Service.”
1The Ford Military and First Responder Tire Discount Program is available to active and retired Military and First Responders who purchase and have installed a set of four (4) qualifying tires. Qualifying customers are eligible to receive a discount of $80 off participating brands at the time of installation. Participating brands are: Goodyear®, Michelin, BFGoodrich®, Continental, General, Pirelli, Hankook, Bridgestone, Falken, and Toyo®. Toyo medium/commercial truck and Motorsport patterns are excluded. This discount is in addition to any other eligible discount, rebate, or offer a dealer or tire manufacturer may already provide. Tires must be installed at a participating U.S. Ford Dealer, Lincoln Retailer, or Quick Lane® Store. Prior authorization is necessary before work is performed, and program-provided Hero Code must be presented at the time of purchase — ID.me account and validation are required. Hero Code is nontransferable and can only be used by the associated ID.me account holder. Maximum of two Hero Codes per calendar year per customer can be generated/claimed. Offer valid for tires purchased and installed 1/1/25 – 12/31/2026. Unused 2025 Hero Codes expire after 12/31/25. Unused 2026 Hero Codes expire after 12/31/26. Quick Lane® is a registered trademark of Ford Motor Company.
ATW Tire Program Military & First Responders Tire Discount
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